Nonitage

Site traffic really is a saying used to express a technique for calibrating the variety of individuals going to a particular website. More explicitly than this, it shows which internet pages on that site are visited, and by whom. All of the essential details will be recorded inside a document called the web server log. As a result of analyzing this particular log it’s possible to learn a number of points on the subject of the particular internet site concerned, from such simple items as what number of persons have used it, to how long everybody remained on the site, which web pages these people visited and in which order.

Yet precisely why is this level of detail helpful? Well… keeping such a log of website visitors, you can use it to determine if there is one particular section of the website that may be attracting visitors, or in the event that there are many of returning viewers. This data is next on the whole utilised to improve the site, when there is a particular web page on the site which is mainly being disregarded, it might demonstrate that the web page is either not useful, or possibly hard to find. This would help a internet site editor recognize that either the page article content should be assessed, or the site layout to allow for better access to that particular page.

Note that targeted traffic remains the greatest problem for most web entrepreneurs - the place to obtain it, whether or not to pay for it, the best way to boost it. Here is a fantastic solution for: Free Traffic

The actual web server record basically lets you replicate each site visitors experience on the site, from just how they found the internet site, precisely which web pages they went to, the things they looked at on each page, and what it was that led these people to abandon the web page. This will let the people managing the internet site if there is some special feature driving away users, or if a distinctive ad on another web page is bringing in a higher than average amount of customers. Generally the most effective way to help increase the circulation of visitors on a site is simply by spending to promote your opportunity on a different site, because this produces a direct link from their web site to yours. Consequently, if you are able to purchase your advert on a particularly effective web-site, for instance a social network site having a high number of daily site visitors, your odds of someone clicking on that hyperlink and taking a look at your website greatly increase. However, this works backwards also; if an individual pays to advertize on your own website, in that case although you secure the revenue from the advertisement, it will increase the odds of your website visitors visiting that ad and abandoning your website. But if people started to do this, a record of it would naturally be retained in the web server log. Therefore, if one particular advert was taking too many of your website visitors, it would not be outside your power to eliminate that advertisement to stop individuals following that hyperlink.

In summary, website traffic logs provide a means of tracking how productive your site, though usually the greatest recognition is given to just the amount of visits the website achieved, no matter if they are views of a few seconds or thirty minutes. With conscientious evaluation, web traffic data is an invaluable tool for a webmaster.

Do you wish to experience the variety of locations to go visit in Bermuda? How about heading to Bailey’s Bay for a taste of triangle diving, or possibly check out the reef and try snorkelling Searching for adventure and excitement? How about heading off on The Hartley’s Under Walk in Sandy’s? Then you could experience the joy of shallow water helmet diving.

Go to the Blue Hole Water Sports center at the Grotto Bay Beach Hotel in Hamilton. Take the group for a bit of water sports at Somerset Bridge and take advantage from their fantastic customer service and locker rooms. Check out Hamilton’s incomparable Crystal & Fantasy Caves. Descend below the earth to depths of 120 feet and sample the course of walks, paths and passages in this vast cavern.

We also provide tourists with some of the foremost golf facilities in Bermuda. There are loads of stunning courses all across Bermuda. The Mid Ocean Golf Club in Tuckers Town is one of the best courses on the islands. For a wonderful and delightfully infuriating course, visit the Mid Ocean Golf Club in Tucker Town. How about navigating Bermuda’s most lasting golf course? The Riddell’s Bay Golf & Country Club in Warwick has been in existence since 1922.

You might then move out for a cold drink in Bermuda following to your round. There are lots of outstanding restaurants and diners in Bermuda. Bermuda is regarded for its exceptional restaurants. Hamilton City boasts the best ice cream available.

Bermuda has an unconquerable range of food places to eat in, stores to shop in, bars to drink in and nightspots to boogie in. Have a great time at The North Rock Brewing Company. It is nearby for Hamilton. This is the brewpub ranking above all others. Searching for a long standing tavern in Bermuda? Try a bar that has lasted for over a decade?

Come to Bermuda and take in the terrific choice of options and attractions on offer. The islands has a great deal to savour .You won’t know where to commence. Visit this for more - Comments Off

There are plenty of marketing automation consultants which could be located online. Having undertaken a small amount of researching about automated marketing, a number of them might be able to look as if they have widespread understanding and as a result know what they’re talking about. Unfortunately, a number of them won’t possess valid expertise or even qualified training in order to support it.One way to make a distinction between legitimate marketing automation professionals and people who are new to the game is to obtain information as well as evidence of concrete good results produced by previous clients. Real industry experts deal in just one thing primarily: authentic, measurable outcomes. They trade actual data, yielding obvious changes in their own customer’s institutions. Refrain from using automated marketing advisors who talk around and around as well as that promise your business specific outcomes but yet just cannot supply them. Identify marketing automation consultants who can confirm everything that their clients have genuinely accomplished, and consequently what they’re competent to perform for your personal organization.

Selecting Lytec Sotware

Lots of medical practices have tried out a variety of EMR software to discover which is more than likely to help keep their business orderly and help medical doctors to build more significant revenue. Lytec software is one of the most user-friendly, with out sacrificing professional, thorough abilities which have been demanded of electronic medical records software. Selecting Lytec software package can be a plain and simple choice when comparing other medical computer software available, since many medical doctors desire a product which permits them to accomplish more work completed with much less effort and hassle.When working with claims, Lytec software complements perfectly with the framework and mentality associated with the clinic. Medical professionals want to create the most revenue achievable while notabandoning sympathetic, experienced, skilled information and care with their patients. Lytec numerous abilities and productivity applications enables them to manage their medical practice smoothly and successfully.

Custom Metal Fabrication and Metal Laser Cutting Basics

Whenever we talk about metal laser cutting technology or laser cutting machines people are often speaking about gaseous lasers such as those relying on CO2, and the semi-conductor types. The selection of laser type used for cutting usually depends upon the material in question. For example, CO2 lasers are usually the best option for cutting steel and aluminum. What normally happens is that the lasers will burn, melt or vaporize the materials with which they come into contact, however this typically involves a two-part operation. The first part of the laser cutting process calls for that the laser beam, and the substance to be cut, come into contact. The next part of the operation can sometimes be described as making a “keyhole” to use as a starting point. Typically, however, this is something done only with non-melting materials to avoid making a mess. When laser cutting systems are used to cut metal they will normally use the “melt and blow” or “reactive cutting” designs .

In case you have ever had a furnace motor go poor and smoke filled your home, you know what the walls look like and how the home smelled. Many times the persons your insurance firm recommends do not do the really best of function. Hiring your own Cleaning business would be a good thing to do.

You may sit down with them and let them give you an estimate of what the charges will likely be per room to get your household to a place where they are able to come back each and every two weeks or when a month. Following the smoke is cleared out, you can also ask the question that in case you do some of the cleaning leaving them time, will they charge you a lesser fee. For example, when you wash the walls, they don’t need to do the walls so their time inside your household need to be a lesser time, and also an easier time.

One more thing you will want to ask is what kind of cleaners will the Cleaning provider / flyttstäd use? Toxic ones with plenty of chemicals? Or do they make their own recipes or invest in natural cleaners? What are their fees per room? Do they carry insurance in case they break something of yours or get hurt on the job? What exactly is your responsibility if they get hurt inside your property? This does sound like a whole lot to take into consideration but in this world, you as the homeowner and they as an independent worker must know what the other’s responsibilities are.

There is certainly such a positive side to have a Cleaning enterprise come in and clean your household. If it’s completed suitable, it’s going to sparkle and smell so clean, when it’s vacuumed all around the edges of the room and under every little thing, you will have less chance of an infestation of insects within your property. You’ll get to know the people who clean for you and you are going to become people who mutually respect each other. They are going to attempt to clean for perfection and you’ll attempt to maintain your property cleaner out of respect for them, so it does work two methods.

You might also have so much time for performing your hobbies, visiting, volunteering, whatever you do to create other people pleased or your self pleased, you know cleaning your household will not be 1 of them given that you now have hired your own Cleaning organization. Cleaning Organization

Legend has it that the Greek Goddess Aphrodite started her life on Paphos. There are many landmarks on the shoreline that reveal the legend of Aphrodite. These places include the Venus Rock and the Baths of Aphrodite. You should also visit the Paphos Medieval Fort which you will find on the harbor. The Petra Tou Romiou is said to be the exact place where Aphrodite was born and it’s located about 15 miles from Paphos’s center. You should definitely not miss the Tombs of the Kings. They are spread out underground, over a vast area and date back to the 4th century BC. Paphos also has dozens of museums and ancient churches that are wonderful to roam through. Sometimes when you’re walking through the city you feel like you’re in ancient times. There is history in every inch of this city. Whether you are navigating through the tombs and caves or you are weaving through the vineyards and banana plantations, you will never be bored. After visiting Paphos, it is quite easy to understand why the Greek gods enjoyed this area. Even the weather and the beaches are of the best in the world.

Finding Cheap Flights to Paphos.

Paphos Cyprus is said to be the capital of the west by many people. That means it is the ideal vacation getaway that is not only filled with fun things to do but it allows one to step back in time to view history as it once was. The second largest international airport in Cyprus is located in Paphos. The airport is only located about 5 miles from the city. You can usually find great deals in Paphos to locations all over the world. The hotels are very reasonable considering that this place is pretty much an Eden. The focal point of the town is an exquisite and romantic fishing harbor. There are taverns and open air cafes all over town that serve fish and wine and all sorts of other delicacies. This is a beautiful area in which to take a quiet vacation. The people are friendly, the views are breathtaking, the history is rich and the prices are right.

Every online business needs targeted traffic - whether it is selling a product, service, affiliate marketing site or Google Adsense site. An affiliate marketer may have all the things needed for him to be able to succeed in a business such as affiliate marketing. He/ she may have the necessary drive, diligence, passion and perseverance to be able to understand how the system works. He/ she may have all the tools necessary in maintaining the business, including a really unique and interesting website which could earn him/her a fortune if only the whole world could see it. However, all these would prove useless if he/she does not know how to drive traffic to his website.

Getting people who matter to see one’s website is a difficult undertaking if he tries to consider the fact that there are rivals everywhere waiting to pin him down. The immensity of the internet as well as the internet business world has given birth to the fierce competition between online businesses, each of whom has his own great product to offer. With all the websites piling on top of each other, how would one be able to stand out? Here are 9 ways to drive targeted traffic…

1. Search engines: What they can do for the affiliate marketer concerned. Because they are popular for driving free targeted traffic, they should not be ignored by all means. Having top search engine rankings is vital in building popularity links, and the use of the right keywords is important in attaining this goal. Once a website is on top of the list, it is easily accessible to anyone who wants to see it for himself.

2. Give unrestricted rights to Ebooks and reports: Create Short ebooks and reports branded with your website link on the footer of every page. Give them away on their website or to your mailing list also give them rights to sell it on their websites and auction sites. What can be better than this for driving traffic to your website? If you give resale rights, come of them will sell it to others and in turn you get more visitors!

3. Link Exchange: Contact other webmasters for a possible link exchange partnership. Locating websites that are related to one’s own website is the primary task. Once there, he should be able to establish communication by personalizing everything as much as possible. It is then possible to make reciprocal link exchanges between webmasters whichever way the affiliate marketer prefers.

4. Join link exchange programs: This is the new way of linking. This can drive targeted traffic. There are many free link exchanges services. Paying for a link exchange program is also worth your money.

5. Write your own articles: This is an effective way in promoting a website, because good content that are appreciated by readers will lead them to visit the writer’s very own website out of sheer interest.

6. Discussion forums: Participate in discussion forums of your area of expertise and respond to someone’s question. A discussion forum may user of all levels - beginners to advanced users. There are many questions that newbies ask. Make sure you respond to it. After this invite them to visit your website. Make sure your signature file has your links with a very good caption.

7. Joint venture marketing: This is one of the most effective ways of promoting a product or a service. Having a partner through ad swap or link exchange is beneficial to both parties as it allows them to reach a wide customer base in a short amount of time.

8. Newsletter subscription: Creating a list of subscribers that one can refer to every so often, because they are those which would prove to be valuable assets for the marketer concerned. The use of autoresponders and personalized newsletters is one way of keeping track of them all, and holding on to them by letting them know about new products and services is an essential task that should be done by the affiliate marketer concerned.

9. Knowing one’s market through and through. It is important for traffic to be targeted to those who might have a special interest in the theme or topic of one’s website. This way, a solid customer base is going to be created. Once a potential customer shows an interest in a particular website by paying it a visit, one must not waste time in trying to show him that his effort is worth it. Keep contact info (atleast name and email address) of your customers is critical. Once someone is interested in your product, it is easier to promote other products including affiliate products.

Traffic generating strategies are important in trying to make one’s affiliate marketing career inch forward. It is always advantageous to plan one’s moves in any business that he might undertake. This is particularly so in affiliate marketing. If one knows how to get people to see what he has to offer, then he is on the right track. Last but not the least, have some scripts/ tools to perform these actions - bookmark page, set home page, tell a friend and exchange link.

The author Guillermo Jalil owns several businesses including eBay business and other internet businesses. For tips on how to make on the internet from multiple sources of income visit www.internetandmoney.com. For ideas to boost your eBay revenue visit www.startsellingonebay.com.

Over 90% Visitors Leave Your Site Forever.We all know this truth and live with it daily. Even when we promote the most successful affiliate program or highly optimized Adsense website we lost over 90% visitors everyday.

Did You ever wonder how to utilize this traffic and made money from this running away source? Typically You get your traffic from search engines, users type a few keywords and check first site which appear on search result page. If this site contain what user want maybe he buy products from this site. If not user click back button and check second (and next) sites from search listing until he found what he looking for. We all do this the same way everyday.

We can change a little this scenario and add one step between return to search page. When user it’s not satisfied with what You offer on Your page and click back button he don’t return to search result but will see another page with more offers but related to keywords he enter in search window. We all know that it’s high probability he checks this offers. If he don’t find what he looking for and press back button second time he back for search result.

The good thing is that even he don’t buy products from this second page You get money every time when user leave Your page! You loose customer for Your product but anyway You earn money. This concept it’s not new (You can see this when You visit any adult related pages) but contains two new strong points: user get keyword related ads and You get paid even user don’t buy anything from second page. I implemented this feature on many of may web pages and for my surprise I now sell more products because customers see my pages more interesting and often return.

Jacek Michalak makes a good living writing online. Find a more detailed version of this article (and also starting point for all his web pages) at this link: http://www.FairFrugal.com/

In this article, I would like to share with you three methods to launch a powerful viral marketing campaign that would allow your product to propagate itself like wildfire on the internet and bring some traffic to your website.

Method 1: Give your prospects something interesting and original

This might seem obvious to you, but out of the dozens of free ebooks you have downloaded online, how many have actually delivered something of value to you? The answer is pretty obvious: not many. Most viral ebooks nowadays are just rehashed, boring or simply wrongful information. You want to differentiate yourself by offering something of tremendous value for free. Even if you are simply compiling some articles for your ebook, go the extra-mile to find some very insightful and detailed articles that can actually solve a problem for your prospects. If your product is truly useful, it will get a better chance of being passed around.

Method 2: Get an original delivery format

If you want to gain an unfair advantage over your competitors, try changing the format of your viral information and you will be shocked by the results. While everybody is currently passing ebooks around, you should experiment with creating viral audio books or videos. If you pack some valuable contents in those, Trust me: your viral campaign will go through the roof.

Method 3: Leverage your delivery system

In order for your viral product to get into as many hands as possible, you need to position yourself strategically to have it passed around. Here are four possible ways to get your product into as many hands as possible:

- Offer your viral product to product owners as a bonus package: if you have a good product, they will happily oblige and thank you for it. Do not limit yourself to online prospects; you should also look for offline product owners that your product could complement.

- Make your product rebrandable: it will provide a greater incentive for people to actually pass it around with their rebranded links inside. You can use Viral PDF to enable this function, if your product is a PDF file.

- Offer it on eBay for a nominal fee and offer resell and giveaway rights to it. Your goal is to get it in as many hands as possible.

- Look for popular ebook directories where you could offer it

Here is a bonus strategy for go-getters

I think you have noticed an increase in the amount of giveaways offered online. Participate in those one and offer your product as a gift, or better yet organize your own giveaway. This method will also allow you to build a list very fast.

Another important thing to remember is to make sure that your product is branded with your link in every possible location. Include your link in the header and footer. Mention it several times in your product and provide an incentive for people to actually click on it. You can do that by offering some special information or irresistible offer if they click on it.

In conclusion, I would like to remind you to get creative with the process. Experiment with every ideas and tools you can possibly think off. If you would like to get more viral marketing strategies, you can get a free report sharing some simple but powerful techniques at ==>http://www.ActionAccelerator.com

Copyright 2006 by Nadine Avocetien - www.ActionAccelerator.com

Nadine Avocetien is the editor of “Action Accelerator Newsletter” and has helped numerous entrepreneurs take massive action to achieve their goals. Pick up your free copy of her
viral marketing guide and discover powerful strategies that will send your web traffic through the roof.

If you have been marketing on the internet for any length of time you have surely heard that reciprocal linking is a great way to boost your google page rank as well as your search engine ranking. But what does reciprocal linking actually mean?

Reciprocal linking is a joint venture of sorts between you and another website owner to exchange links on each others websites. The benefits of reciprocal linking is getting targeted traffic directed to your website and vice-a-versa. Don’t be afraid to put your competitors website on your links page, especially if they have a high Google page rank. Linking to your competitors will actually help you. For example do a search on Google for your keyword(s) and find your competitor with the number 1 ranking position, now check their links page. You will more than likely find other websites that are sending them quality traffic, as well as other potential reciprocal link partners for your website.

Will any websites link do? No! Non-relevant links won’t help you with Google. Try and stay within your “niche” market.

When looking for potential reciprocal link partners there are few things you can do. Using search engines as mentioned above is a very good way to go about getting reciprocal link partners. Visit the top 10 or 20 sites ranked in Google and yahoo, and do some research on their link partners. Some other things to consider are sites with quality content, articles, reports, e-books, anything that is original. Look for websites that stay within their “niche”, you don’t want link partners that offer everything under the sun and no real substance to their website or business. These types of sites don’t usually last to long on the internet. Two other great free tools for researching reciprocal link partners is the Google and Alexa toolbars. Within the Google toolbar you have the ability to check the page rank Google has assigned to a potential link partner, the higher the page rank the more traffic and quality content that particular website offers. The Alexa toolbar shows you the traffic rank of a potential link partner. Any website within your niche that is that is ranked under a hundred thousand is a good potential link partner.

Now you know how to find link partners, what should you do? Most sites offer you a webpage on their website where you can add your links manually. You fill out a short form with your website url, description, email address and submit it to the webmaster for consideration. You in return add their particulars to your site and with in a day or two after they have had time to find their link on your site you should get an email from the webmaster that says they have added your link. It is that easy. However, with some sites you may have to send a reminder if they have not responded with a week or so. If you still get no response simply delete their link and move on. If they can not show you some common courtesy to bother to let you know that your link was approved or not then you really don’t need them as a partner.

To review, use search engines to find potential link partners with your niche. Research these sites for quality content. Use the Google and Alexa toolbars to find high traffic and high page rank sites to link to. Fill out a short form and start all over again. Remember your looking for quality not necessarily quantity with reciprocal linking. Good Luck.

Copyright 2004 Dirk Wagner

About The Author

Dirk Wagner is CEO and owner of http://team4success.biz and the free, easy to install #1 home business toolbar with automated updates.A website dedicated to helping the home-based business entrepreneur start and succeed with there very own home-based business by publishing his free online course for successful Hoem Business.

My name is Dirk Wagner. I started my internet business in the past with the helping hands of TOP Internet Marketers like Stone Evans. My goal is helping others who are just starting their business and so I have created the #1 Home Business Toolbar.

If you’re feeling a bit of confusion and frustration about how to get visitors to your website and generate more sales, I know exactly how you feel. I felt the same way until I stopped listening to every “big time” marketer that came along with the latest traffic generating trick.

You’ve got dozens of gurus vying for your attention and every one of them has the solution to all of your problems. Right? The proliferation of messages that promise a traffic explosion using new techniques can become overwhelming.

Time out.

Take a deep breath.

Sit back in your chair.

Relax.

Now, if you will focus your energy on a very short list of traffic generation strategies that actually DO work, and commit to continually improving your skills in these few areas, you will be amazed at what you can achieve… WILL achieve.

Websites come in a wide variety of flavors, including…

- Minisites designed to sell individual products
- Portal sites designed to sell a broad selection of products
- Content sites designed to provide information

Of the above site species (minisites, portal sites and content sites), which do you think has the best chance of selling a product and putting income in your bank account?

ANSWER: Minisites.

Let’s talk about web traffic.

Imagine 5 different internet users going to Google, MSN, Yahoo or whatever their favorite search engine happened to be, and each individual enters one of the following search queries:

Search #1: hazards

Search #2: household hazards

Search #3: chemical household hazards

Search #4: chemical household hazards for infants

Search #5: protecting infants from chemical household hazards

If you had a website that sold a device that guaranteed the safety of infants by locking cabinets containing hazardous household chemicals, which of the above visitors do you think would be most likely to buy what you’re selling? I know. I hear you. “That’s pretty obvious, Ron.”

We want internet user #5 most. We may also want #3 and #4. Do we want #1 and #2? Maybe… Maybe not. The answer to that is going to depend on what it takes to get them to our site. But before we attempt to answer that question, HERE’S SOMETHING CRITICAL…

My Question to You: “If you were assured that you could get visitor #5 to your website, where would you send them?”

Let’s say that your website had a variety of home safety products available. You sell everything from fire extinguishers to first aid kits to carbon monoxide detectors to child safe locks.

Your site’s home page has just a little bit of information on each of your home safety product lines. Would you send visitor #5 to your home page?

Or…

Since visitor #5 just did a search for “protecting infants from chemical household hazards”, would you have better results by sending them directly and immediately to the web page where they can order your device that guarantees the safety of their child from chemical household hazards?

Please don’t think that I’m trying to insult your intelligence. I’m not. It’s just that I have received correspondence from other direct marketers online concerned about the low sales of their websites only to find out that whenever that person sent traffic to their site, the traffic was going to their home page rather than to a page that spoke directly to the needs and desires of the visitor.

Alrighty then? Traffic time.

There are only 3 ways to get traffic to your website:

1) Buy it.
2) Borrow it.
3) Steal it.

Since #3 is not an option we’re going to consider, that leaves us with “buy it” and “borrow it”.

Before we go any further, let’s talk about the “Holy Grail” of web traffic. What is it? FREE TRAFFIC! I want it. You want it. Every disillusioned internet marketer wants it.

Here’s the truth…

It’s a myth.

It doesn’t exist.

There is no such thing as free website traffic.

“Ya but Ron, what if I could be #1 in Google for ‘Internet Marketing’ or ‘Website Tools’?”

If you were able to get there or anywhere close, what would be required? What investment in time and resources would be required to land a prized spot such as this? Would you be able to get there for free? Furthermore, how long would you stay there?

Let’s face it, neither Google, Yahoo, Altavista nor MSN wants any individual to be able to control the results of their search engines. That’s why they spend millions upon millions of dollars every year taking steps to ensure that nobody has the knowledge to control all of the top positions.

Is search engine positioning something to aspire to? Perhaps. Given time. But it will not put any money in your pocket in the short term. That’s pretty well guaranteed.

There are only 2 ways to get traffic to your website:

1) Buy it.
2) Borrow it.

Buy it? Yes, buy it. We’re not talking about fortunes changing hands. There’s no need to take out a second or third mortgage on you home to use this strategy. Traffic can be generated to your site for literally pennies per visitor.

Where will you buy traffic to your website? PPC Search Engines. PPC (”Pay Per Click”) search engines give you the best opportunity to find the most motivated buyers and get them to visit your website. This is what you should be considering for your primary method of generating traffic to your website.

Remember above where we considered searcher #1 - searcher #5? We want searcher number five on our website, right? Right. We can and will find searcher #5 on the PPC search engines if we take the right approach. In a little bit I’ll give you a list of PPC search engines to consider using, but first let’s formulate a game plan.

Here’s the basics of PPC advertising:

1) We have a product to sell.

2) We determine what the product has to offer and why someone might want to buy our product. (hint: focus on benefits, not features)

3) We do some keyword research to see if people are out there actually looking for the solution that our product offers.

4) Assuming that there’s sufficient demand for our product /solution, we make a list of the keywords and keyword phrases that people are actually using to conduct their searches.

5) We write an ad for our product in such a way that it gets the attention of the searcher. This may mean changing ad copy slightly from one keyword phrase to the next. Try to put yourself in the position of the person doing the search.

6) We bid on the keywords that we’re targeting with the ad that we’ve written and…

Wa-la! Traffic.

Is this a viable option? Absolutely. Google Adwords ads can be had for as little as $0.05 per click. Overture traffic can be had for as little as $0.10 per click.

If you’re selling a product for $19.95, how many clicks can you buy and still be profitable? One sale out of 199 clicks and you’re profitable. At this rate you only made a nickel, but that was at a conversion rate of only 0.5%! What if you had a conversion rate of 3%? 3% (3 visitors out of 100 become customers) doesn’t sound like too much does it?

If you did indeed have a 3% conversion rate on a $19.95 product and were able to buy traffic for $0.10 per visitor, here’s how the math works:

100 visitors cost you $10.00

3 visitors became customers and spent a total of $59.85.

Subtract your $10.00 advertising cost from your $59.85 revenue, and you have profited $49.85 (or somewhere close after PayPal or other selling fees).

So now, how much can you afford to spend on traffic?

If you’ve been running the above advertising campaign long enough to feel confident that a 3% conversion ratio is something that you can count on, then do the math backwards.

Your net profit is $49.85 for 100 visitors. Therefore, your “per visitor” value is $0.50 (I’m rounding up very slightly). Knowing this is a huge advantage.

Can you find more visitors to your site for $0.20, $0.30 or even $0.40? Of course you can, and it will still be profitable! Obviously, the less you spend on advertising, the more you keep. But if you could find a source of automatic traffic that you knew was profitable, wouldn’t you buy as much as you could find?

This is exciting stuff! PPC traffic can work for you. Yes, there’s a little bit of a learning curve, but that’s true with anything new that you do.

Here’s a list of PPC Search Engines that you should consider starting with:

Google AdWords (http://www.adwords.google.com)
Overture (http://www.overture.com)
FindWhat (http://www.findwhat.com)
Enhance Interactive (http://www.enhance.com)
GoClick (http://www.goclick.com)
7Search (http://www.7search.com)
Kanoodle (http://www.kanoodle.com)
ePilot (http://www.ePilot.com)
Search123 (http://www.search123.com)
SearchFeed Interactive (http://www.searchfeed.com)
eSpotting (http://www.espotting.com)
Xuppa (http://www.xuppa.com)

There are only 2 ways to get traffic to your website:

1) Buy it.
2) Borrow it.

In part 2 of this series, we’ll continue our thoughts on “(1) Buy it” - traffic that is.

Copyright 2005 Ron Hutton

Ron Hutton is a 20 year sales and marketing veteran with a passion for coaching and training. Subscribe to “GoThrive Online”, for big juicy marketing tips in small, easy-to-chew, bite size servings. 17 Free Cool Tools… http://www.gothrive.com